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Help! My Marketing Company Is Holding My Website Hostage
Sounds terrible, doesn’t it? But we’ve heard it more than a few times. A business owner wants to change marketing companies and their current agency says, “You can’t have your...
6 Reasons Why Your Business Needs a Blog
Many of our clients ask, “Why do I need a blog?”. This is a very good question. At Lure Creative, we are a marketing company. Our goal is to make...
Tell Us What You Want…What You Really Really Want in a Marketing Agency
Choosing a marketing agency is hard. It’s a lot like dating. You want someone who is a match, but you’re just not sure how to get to know that person....
When Should Your Healthcare Company Hire a Marketing Company
There are a few different scenarios when a healthcare company should consider hiring a marketing company to help handle their marketing efforts. While marketing companies might not be for everyone,...
Why Every Brand Should Run Retargeting
Retargeting is a marketing tactic we see everyday though we may not know it. Anytime you visit a website and begin to see ads for that website or similar products,...
How to Get the Most Out of the Contacts Collected Over the Holiday Season
From email blasts to landing pages, your holiday marketing efforts have not gone unnoticed or unrewarded. Once you’ve collected all that holiday booty in the form of contacts, make sure...
Why Regular Website Maintenance is a Must
A website runs on efficiency and new technology to operate at their peak. If you are not maintaining your website on a regular basis it's going to eventually breakdown. Here’s...
Email Tricks to Get More Clicks
Our copywriters here at Lure Creative love the book called Web Copy That Sells by Maria Veloso. They consistently say how much good information is in it, so we decided...
How Social Selling Can Improve Your Lead Generation
I won’t need a cute infographic list to spell this out. The most important question any salesperson needs to answer is always, “How can I generate more leads?” Cold Calls...
Clean Up Your Company’s Online Listings & Boost Local SEO
Directory listings, aka "online citations", are helpful for your budding business in many ways. They allow potential customers to find out more information about your company, like location, phone number,...