How we helped Daffron, a utility billing software and solutions company, transform their website into a lead-generating machine.
- Website Design
- Website Development
The new site has blown away our expectations. So far we’re getting the same number of leads in a single month that we would’ve normally acquired over the course of an entire year with our old site.Brian King, Project Manager
INCREASE IN LEADS
FROM PREVIOUS MONTH
Due to Daffron’s breadth of technical expertise, it was important to find a simple and useful way to organize their services. By creating a 5-column layout with icons to distinguish the services, we created a navigation system that clearly highlights each solution.
We created a card-style layout for Daffron’s key services to allow potential customers to easily identify services relevant to them and detailing each service with the most important pieces of information.
Being found on the internet is key to getting more leads to any site. We optimized key pages on their website to rank higher for their desired keywords by refreshing their website pages’ meta titles and meta descriptions, as well as optimizing the written copy and images on the page to be more keyword-focused. In addition to this, we added a robust schema code into the code of their website and built strategic links to improve the authority of their website and its ability to rank highly on Google.