Healthcare Digital Marketing Blog
News, Updates, Case Studies and More
Get Found. Be Known. – More Than a Slogan
At Lure Creative, our slogan is - Get Found. Be Known. It’s not just a clever line. It is fundamental to our strategy for our clients. Because we specialize in...
Never Wonder if Your Healthcare Marketing Is Working Again
Wouldn’t it be great if you knew exactly what your marketing dollars were buying? I’m talking about every piece of the marketing puzzle from AdWords to website pop-ups. Results from...
Marketing for Direct Primary Care Providers
Healthcare marketing comes with its own set of specific challenges. Targeting limitations due to privacy issues and insurance coverage complications that affect messaging strategies. The pitfalls of working with new...
Hey Doc, You’re Doing Too Much…Do Less
Do Less GIFfrom Do GIFs We see it all the time. Hardworking doctors who are trying desperately to grow their practices, practically killing themselves and getting nowhere. Sound familiar? If...
Healthcare SEO: Get More Patients to Your Practice Through Organic Search
Are you looking for ways to improve your healthcare SEO? Healthcare SEO is important if you want to attract patients to your practice. We're sure you know that healthcare search...
The Ultimate Guide to Vein Clinic Marketing
Marketing is hard. Running a vein clinic is even harder. At Lure Creative, we specialize in marketing for health and wellness clients including vein clinic marketing. If you feel like...
9 Med Spa Marketing Ideas to Get More Patients
In the med spa industry, whether you’re trying to maintain your current size or grow your business, the one thing you must have is a steady flow of patients. But...
Your #1 Marketing Tool for Gaining New Patients
What tool in your marketing tool belt is your biggest lead generator? Without a doubt, it’s your website. With 86% of prospective patients searching the internet for their healthcare needs,...
In Healthcare Marketing, Size Doesn’t Matter…Growth Does
You may think that your healthcare business, especially if it’s a smaller private practice, isn’t big enough to warrant professional marketing services. We would argue that you’re wrong. We have...
Your Healthcare Marketing Should Speak to These Two Targets
When it comes to healthcare marketing, there are two audiences you must keep in mind. They are completely different. In fact, one of them isn’t even human. We’re talking about...
Healthcare Marketing Plans with Long-Term Results
At Lure, we send monthly reports to our retainer clients so they can see how their marketing dollars are being spent: what marketing activities were performed, what the results were...
Could Your Practice Use 5 New Patient Leads Every Day?
Five new leads every day since the beginning of the year - if that sounds unbelievable, it’s not. That’s what we have averaged so far this year for our vein...
The #1 Reason Digital Marketing Matters for Healthcare Providers
Lure Creative is a digital marketing company specializing in helping private practices, physician groups, and health systems drive new patient visits and overall awareness. For over 15 years we have...
Branding Is about Building Trust. Marketing Is about Building Sales.
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the doctors and healthcare company owners we are trying to help...
Why Local Search Is Critical to Healthcare Marketing SEO
The patient journey begins online. So what does that mean for the healthcare industry? If that’s where patients are searching, it means that’s where you need to be found. Consider...
Your Healthcare Website Is Not about What You Want
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the doctors and healthcare company owners we are trying to help...
Part 14: Is My Healthcare Website Mobile Friendly?
Lure Creative is a full-service marketing company in Kansas City. We help healthcare companies Get Found & Be Known. In our adventures, we’ve found that many doctors and healthcare practice...
Pay Attention to Google’s E-A-T for Your Healthcare Website’s SEO Strategy
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the doctors and healthcare company owners we are trying to help...
Part 13: What’s The Importance of SEO & Do I Need to Pay Attention to Google?
Lure Creative is a full-service marketing company in Kansas City. We help healthcare companies Get Found & Be Known. In our adventures, we’ve found that many doctors and healthcare practice...
Stop Trying to Be Everything to Everybody
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the doctors and healthcare company owners we are trying to help...