Healthcare Digital Marketing Blog

News, Updates, Case Studies and More

Blogging for small businesses
Part 12: What Are the Benefits of Blogging for Healthcare Companies?
Lure Creative is a full-service marketing company in Kansas City. We help healthcare companies Get Found & Be Known. In our adventures, we’ve found that many doctors and healthcare practice...
Healthcare target audience
Know Your Target Market
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the doctors and healthcare company owners we are trying to help...
Social Media Marketing
Part 11: What’s the Best Social Media Channel to Find New Patients? 
Lure Creative is a full-service marketing company in Kansas City. We help healthcare companies Get Found & Be Known. In our adventures, we’ve found that many doctors and healthcare practice...
SEO for healthcare websites
Your Healthcare Website Will Cost More Than You Think It Should
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the doctors and healthcare company owners we are trying to help...
Website Analytics
Part 10: What Does Google Want from Your Healthcare Website?
Lure Creative is a full-service marketing company in Kansas City. We help healthcare companies Get Found & Be Known. In our adventures, we’ve found that many doctors and healthcare practice...
SEO for healthcare websites
Think of SEO for Healthcare Websites as a Three-Legged Stool
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the doctors and healthcare company owners we are trying to help...
Website Design
Part 9: How Often Should You Update Your Healthcare Website?
Lure Creative is a full-service marketing company in Kansas City. We help healthcare companies Get Found & Be Known. In our adventures, we’ve found that many doctors and healthcare practice...
SEO for healthcare websites
Social Media Calendars Require Advance Planning
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the business owners we are trying to help and tell them...
Marketing budget for small business
Part 8: How Much Should a Small Business Spend on Marketing?
Lure Creative is a digital marketing company in Kansas City. We help small to medium-sized businesses Get Found & Be Known. In our adventures, we’ve found that many small to...
SEO for healthcare websites
Don’t Sell the Industry – Sell YOURSELF!
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the business owners we are trying to help and tell them...
digital channel for lead generation
Part 7: Which Digital Lead Generation Channel Is The Best For You?
Lure Creative is a full-service marketing company in Kansas City. We help small businesses Get Found & Be Known. In our adventures, we’ve found that many small business owners have...
SEO for healthcare websites
You Absolutely, Positively Have to Have SEO!
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the business owners we are trying to help and tell them...
small business marketing
Part 6: Traditional Marketing Vs. Digital Marketing: What’s The Difference?
Lure Creative is a full-service marketing company in Kansas City. We help small businesses Get Found & Be Known. In our adventures, we’ve found that many small business owners have...
SEO for healthcare websites
Tell Me Something I Didn’t Know!
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the business owners we are trying to help and tell them...
social media marketing
Part 5: Why Is Social Media Marketing Important?
Lure Creative is a full-service marketing company in Kansas City. We help small to medium-sized businesses Get Found & Be Known. In our adventures, we’ve found that many small to...
SEO for healthcare websites
If marketing is going to work, it has to be a partnership.
“If you really want to get the most out of your marketing agency, you have to find one that you can trust. You can’t think of them as a vendor...
Part 4: Why Do I Need Email Marketing?
Lure Creative is a full-service marketing company in Kansas City. We help small to medium-sized businesses Get Found & Be Known. In our adventures, we’ve found that many small to...
SEO for healthcare websites
Get Your Ducks in a Row Before You Interview Agencies
If you are interviewing marketing agencies, these are some questions you should be prepared to answer.
Part 3: SEM/PPC – Let’s Talk Terminology
First of all, let’s clarify a couple of things. SEM (Search Engine Marketing) started out as a broad term that encompassed both paid (PPC) and unpaid (SEO) marketing. Originally called...
SEO for healthcare websites
Growth on Social Media Takes Time 
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the business owners we are trying to help and tell them...