Healthcare Digital Marketing Blog

News, Updates, Case Studies and More

Blogging for small businesses
Part 12: What Are the Benefits of Blogging for Healthcare Companies?
Lure Creative is a full-service marketing company in Kansas City. We help healthcare companies Get Found & Be Known. In our adventures, we’ve found that many doctors and healthcare practice...
Healthcare target audience
Know Your Target Market
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the doctors and healthcare company owners we are trying to help...
Social Media Marketing
Part 11: What’s the Best Social Media Channel to Find New Patients? 
Lure Creative is a full-service marketing company in Kansas City. We help healthcare companies Get Found & Be Known. In our adventures, we’ve found that many doctors and healthcare practice...
SEO for healthcare websites
Your Healthcare Website Will Cost More Than You Think It Should
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the doctors and healthcare company owners we are trying to help...
Website Analytics
Part 10: What Does Google Want from Your Healthcare Website?
Lure Creative is a full-service marketing company in Kansas City. We help healthcare companies Get Found & Be Known. In our adventures, we’ve found that many doctors and healthcare practice...
SEO for healthcare websites
Think of SEO for Healthcare Websites as a Three-Legged Stool
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the doctors and healthcare company owners we are trying to help...
Website Design
Part 9: How Often Should You Update Your Healthcare Website?
Lure Creative is a full-service marketing company in Kansas City. We help healthcare companies Get Found & Be Known. In our adventures, we’ve found that many doctors and healthcare practice...
SEO for healthcare websites
Social Media Calendars Require Advance Planning
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the business owners we are trying to help and tell them...
Marketing budget for small business
Part 8: How Much Should a Small Business Spend on Marketing?
Lure Creative is a digital marketing company in Kansas City. We help small to medium-sized businesses Get Found & Be Known. In our adventures, we’ve found that many small to...
SEO for healthcare websites
Don’t Sell the Industry – Sell YOURSELF!
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the business owners we are trying to help and tell them...
digital channel for lead generation
Part 7: Which Digital Lead Generation Channel Is The Best For You?
Lure Creative is a full-service marketing company in Kansas City. We help small businesses Get Found & Be Known. In our adventures, we’ve found that many small business owners have...
SEO for healthcare websites
You Absolutely, Positively Have to Have SEO!
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the business owners we are trying to help and tell them...
small business marketing
The Differences Between Traditional & Digital Marketing
Lure Creative is a full-service marketing company in Kansas City. We help small businesses Get Found & Be Known. In our adventures, we’ve found that many small business owners have...
SEO for healthcare websites
Tell Me Something I Didn’t Know!
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the business owners we are trying to help and tell them...
social media marketing
Part 5: Why Is Social Media Marketing Important?
Lure Creative is a full-service marketing company in Kansas City. We help small to medium-sized businesses Get Found & Be Known. In our adventures, we’ve found that many small to...
SEO for healthcare websites
If marketing is going to work, it has to be a partnership.
“If you really want to get the most out of your marketing agency, you have to find one that you can trust. You can’t think of them as a vendor...
Part 4: Why Do I Need Email Marketing?
Lure Creative is a full-service marketing company in Kansas City. We help small to medium-sized businesses Get Found & Be Known. In our adventures, we’ve found that many small to...
SEO for healthcare websites
Get Your Ducks in a Row Before You Interview Agencies
If you are interviewing marketing agencies, these are some questions you should be prepared to answer.
Part 3: SEM/PPC – Let’s Talk Terminology
First of all, let’s clarify a couple of things. SEM (Search Engine Marketing) started out as a broad term that encompassed both paid (PPC) and unpaid (SEO) marketing. Originally called...
SEO for healthcare websites
Growth on Social Media Takes Time 
Marketing is complicated. There are a lot of moving parts. Sometimes, we wish we could just be blunt with the business owners we are trying to help and tell them...