Digital Marketing Services
Let our professional digital marketing services team put your company in front of your audience. Turn your best prospects into your next customers by engaging them online.
At Lure Creative, we help companies “Get Found” online by employing the right mix of digital services for your business to find and convert leads.
Turn customers into loyal fans. Every interaction with your customer is an opportunity to listen, learn, and improve their experience.
A few ways Lure Creative can help you increase your fan base include:
- Survey existing customers and take action on results
- Capture reviews
- Moderate social channels
Display ads are a great way to reach prospects and drive lead flow without being too intrusive. Build awareness and reinforce your message as your prospects research online and spend time on social channels.
Lure Creative will work with you to:
- Identify where your prospects are spending time
- Target messaging to the right audience
- Design ads that raise brand awareness and recognition
Grow your brand awareness by amplifying your message with influencers in your field. Whether an authority, celebrity, or passionate user, an influencer can help you expand your reach with prospects through their network of followers.
If an influencer campaign is right for you, Lure Creative will:
- Identify and build relationships with key influencers
- Create and execute messaging to raise brand awareness
- Analyze results to improve effectiveness
Send the right messages at the right time to the right people. Automate your communications across email, web, social and text. Manage follow-ups and responses based on activity.
If you already have a marketing automation solution, chances are we can work with it. If not, we have partnered with a leading marketing vendor to resell and support their solution.
Our services include:
- Identifying and building a prospect list
- Defining the right channels to target
- Implementing the appropriate funnels
- Creating and delivering messages
- Analyzing results
PPC / Google Ads
Target your prospects on Google by serving up ads relevant to them. Increase traffic to your website and convert more leads by executing a well-run pay-per-click (PPC) campaign.
At Lure Creative, our Google Certified PPC experts will help you figure out an ads budget that is right for you.
Additionally, we will:
- Research and select the right keywords for maximum results
- Organize keywords into well-defined campaigns
- Build compelling landing pages to convert leads
- Track lead conversions
- Optimize ads on an ongoing basis to achieve the best ROI
According to a survey conducted by BrightEdge in 2020, 68% of online experiences begin with a search engine and NetMarketShare estimates that Google accounts for just over 75% of all global search traffic. Your prospects are searching first, then hopefully finding your website. Improve your search rankings to appear at the top of page 1 on Google.
At a high level, our SEO Service, which is conducted by our Google Certified Search experts, includes:
- Review of your current search rankings across your most important keywords
- Analysis of top keywords in your industry, competitors, etc. to identify additional opportunities for you
- Optimize your website by fixing any technical performance issues or broken links
- On-page optimization of content
- Create a linking strategy for both onsite and offsite links
- Improve offsite SEO including Google Map rankings, online directories, Google My Business, and more
- Monthly reports that include our SEO activities and results
Build your brand presence on the social channels where your prospects are spending time. Use targeted posts and ads to build brand awareness and increase leads. Engage with your audience on a personal level to reinforce your message and create loyal fans.
- Define the right social channels to find your prospects
- Create and deliver content that resonates with your audience, creates brand awareness, and delivers leads
- Create and manage ads
- Analyze and optimize results