Digital Marketing Services
Top-Rated Audiologist Marketing Agency
Searching for a seasoned digital marketing company that works with audiologists? You’re in the right place!
It’s simple to fall into the trap of believing that few leads in your industry come from digital or online activity as a local audiologist, but according to a 2018 survey by doctor.com, 80% of respondents said they had used the internet to conduct a healthcare-related search in the previous year.
With so many digital channels available, it takes knowledge to use them efficiently. Examples include Google, Facebook, Instagram, TikTok, and DigDug (well, so maybe the last one is an arcade game from the ’80s). We work with you to determine the best combination of digital marketing services to deliver leads consistently every month, so you can concentrate on providing patient care and expanding your practice. Did we mention we never tie you into a contract? This includes audiologist web design, SEO, Google Ads, social media, and email.
As a leading online marketing firm for audiologists, we are dedicated to earning your business on a regular basis. Our audiologist marketing clients have remained with us year after year because of our dedication to getting results!
Get More Patients to Your Practice with Digital Marketing for Audiologists
Marketing is difficult, and it’s even harder when you have to run the business side of your audiology practice. It takes knowledge and experience to navigate the healthcare and audiologist marketing best practices. Since 2007, we have been honing our lead-generating techniques and have learned what it takes to succeed.
Depending on the platform you want to reach your audience on, we use a wide range of tools, methods, and strategies to assist patients to find you online. We have the resources and know-how to grow your practice through smart online marketing for audiologists, whether it be through social media, email marketing, paid Google advertisements, or organic search optimization.
Patients are always at the center of our marketing plans since they’re what makes any medical practice grow. There are a lot of tools for online marketing at your disposal, but without a sound plan, it’s like trying to drive a nail with a saw. We use our resources and industry knowledge to develop a marketing strategy that is unique to you and brings you more patients via paid search ads, social media, and performing SEO on your website. A strong marketing plan is crucial. Knowing how to use the resources at our disposal is where our true value rests. Some of the most crucial are listed below:
WEBSITE DESIGN & DEVELOPMENT
Your website must be visually-appealing, but that’s only the beginning. Building and maintaining a website requires a lot of work, so it’s important to choose a designer with experience in both websites and healthcare. Our audiologist website designs strengthen your brand’s credibility, make it simpler for consumers to interact with it, improve your online visibility, and—most importantly—convert visitors into paying customers.
Your website will have simple navigation, effective SEO, a mobile-first layout, and up-to-date, high-quality content. In order to make your site a lead-generation machine, we put a mandatory priority on security, speed, and user experience on every site we create. You need a website that works as hard as you do to grow your business.
SEARCH ENGINE OPTIMIZATION (SEO)
When it comes to generating organic site traffic, search engine optimization goes hand in hand with having high-quality content and a well-designed website. According to recent data, 93% of online experiences start with a search engine, and slightly over 85% of all global search traffic comes from Google. You can rely on our knowledgeable audiologist marketing professionals to drive more customers to your website. Our audiology search engine optimization services cover the following:
- A review of your existing search positions for your top keywords
- We conduct an analysis of the top keywords in your industry and the local competition.
- Fix any technical performance issues or broken links to optimize your website.
- Create a linking strategy that includes both onsite and offsite links by optimizing the content on the page.
- Boost off-site SEO by focusing on online directories, Google Maps/GMB rankings, and more.
- Monthly reports that detail our SEO efforts and outcomes
SOCIAL MEDIA MARKETING
Create a presence for your brand on social networks where your potential patients are active. Increase brand recognition among potential patients and others in need of assistance right away by using customized postings and advertisements. To amplify your point and establish trust, interact personally with your audience. The audiologist social media specialists at Lure Creative will:
- Choose the best social media platforms to reach your patients.
- Produce and distribute content that connects with your audience, builds brand recognition, and generates leads.
- Create and oversee social media advertisements
- Review the findings and continuous optimization
GOOGLE ADS MANAGEMENT (PPC SEARCH MARKETING)
By running a successful pay-per-click (PPC) campaign, you can increase website traffic to your clinic and swiftly convert leads.
Our Google Certified PPC specialists at Lure Creative will assist you in choosing an appropriate advertising budget. Our PPC campaign and Google Ads account management for audiologists include:
- Choosing the most effective keywords after conducting research
- Putting keywords into ads with clear objectives
- Developing patient conversion-focused landing pages
- Keeping track of patient conversions
- Continually improving marketing campaigns to maximize return on investment
- Monthly summaries that include campaign outcomes
EMAIL MARKETING & AUTOMATION
A patient’s journey is not always easy to predict. However, you can get in touch with them by sending the right messages at the right moments via automated communications. Using email, your website, social media, and text messaging, we’ll help you target, follow up with, and create top-of-mind awareness with your patients. We can integrate with any marketing automation program you already use. If not, we’ve partnered with a premier email marketing service to keep in touch with your patients.
We offer the following audiology email marketing and marketing automation services:
- Creating your email list
- Selecting the right channels to use
- Implementing a comprehensive email marketing funnel
- Message generation and transmission
- Managing bounces and unsubscribes
- Analyzing results
We combine marketing strategy, execution, and analytics to bring prospective clients to you.
We work with you to build marketing strategy customized to your business by creating a winning plan to get leads.
Our team of designers and content specialists will help you “Be Known” to your clients.
Use the right tools to get the job done. Build your website on WordPress, the most trusted CMS platform in the world.
Frequently Asked Questions (FAQs)
A small business owner cannot reasonably expect to be familiar with all effective digital marketing techniques. Running your audiologist office keeps you busy. Online marketing can be a difficult combination of tactics that requires years of practice (if it can even ever truly be mastered). And just as soon as marketing specialists for audiologists believe they have it figured out, Google, YouTube, or Facebook modify their algorithms once more. We get a lot of inquiries regarding local online marketing from audiologists because of its nature. Here are a few of the most asked questions we get:
We don't bind our partners to lengthy agreements. Monthly updates describing your progress will be sent to you. If you're not happy, just give us 30 days' notice, and we'll end the relationship.
We are motivated to gain and keep your business each and every month because we are confident in our performance and our results. With the majority of our monthly digital marketing retainer partners staying with us for three years or longer, we have a strong track record.
Our company has been operating for more than ten years, and our team's collective experience in web marketing exceeds eighty years. This extensive experience has taught us what functions well and what does not. It enables us to successfully respond to the particular marketing issues that each of our clients faces. Experience matters when it comes to delivering outcomes in marketing, and our team has a wealth of experience.
We’ve worked with many health and wellness brands, including:
-3M Infection Prevention
-3M Drug Delivery Systems
-Children's Mercy / Red Card KC
-Excel Performance and Wellness
-Kansas City Urology Care (KCUC)
-Pharmion Corp (now Celgene Corp)
-Precision Cancer Care
-Rejuvenate (now Curis Functional Health)
-Sunflower Medical Group
-Vein Clinic of Greater Kansas City